United Fire & Casualty

Our vision
To always deliver on our promises.
Our mission
Work together as one to achieve superior operational and financial performance, always striving to deliver on our promises.
Our founding principles
UFG Insurance was founded on the belief that our business is a people business. To that end, our founder instilled in us the importance of doing business the right way and treating people the right way, which is reflected in every promise we make at UFG. Both then and now. Through our work, we’ve learned the value in people over transactions, profitability above growth, listening before speaking and giving without recognition — all principles that define who we are today. After 75 years in business, we are proud of the successful company UFG has become. Yet, we remain as humble as the day we first opened in 1946, knowing that we owe every success to our people.